Our current adserver is DFP which means we can accept and run internal redirects from DCM otherwise we’d expect all tags to be delivered as Javascript tags that are part of our approved 3rd party vendor list.

Approved Vendors:

  • Doubleclick (DFA)
  • Flashtalking
  • Sizmek
  • Adssets
  • Pictela
  • Flexitive
  • Local Stars

Re-certification is required in the event an approved vendor, format or tags changes or malfunctions, this is subject the standard turnaround time of 5 working days.

Third Party Ad Delivery Requirements:

  • File Requests - Ads should not to exceed 15 file requests during initial file load and host-initiated sub-load.
  • HTTP's Secure - All third party Creatives and associated technologies must be HTTPs compliant.
  • SafeFrames - DFP serves HTML5 bundles in SafeFrame iFrames. This is not optional.

Third Party Ad Submission Requirements:

  • New Vendors and Formats - All unapproved vendors and formats are required to complete a vendor certification form and are subject to the standard testing, typical turnaround time of 5 working days. Please click here to submit your new vendor certification form.

  • Approved Tag Submission – Please submit all approved third party tags to your Campaign Manager for testing and review.

All page requests will be via HTTPS. Any ad or creative making requests for tracking pixels, impression tracking, creative assets, or data must default to HTTPS (SSL).


Ad Specs - Reach PLC © 2019