Our current adserver is GAM which means we can accept and run internal redirects from DCM otherwise we’d expect all tags to be delivered as Javascript tags that are part of our approved 3rd party vendor list.

Approved Vendors:

 

Product Name - Company Name Vendor Type TCF Vendor Name TCF Vendor ID TCF 2.0 Allowed Formats Status
33Across Inc.
33Across Inc.
Ad Server Ad Network 33Across 58 TRUE Standard IAB Formats Approved
Adform
ADFORM A/S
Demand Side Platform, Vast Provider AdForm 50 TRUE Standard IAB Formats Approved
Adssets AB
Adssets AB
Ad Server Advertiser, Creative Agency CDN Adssets AB 205 TRUE Standard IAB Formats, Rich Media - Interscroller, Skins Approved
AOL Advertising.com
Verizon Media EMEA Ltd
Ad Server Advertiser Verizon Media EMEA Limited 25 TRUE Standard IAB Formats Approved
AppNexus Inc
AppNexus (Xandr) Inc
Ad Server Advertiser, Demand Side Platform, Vast Provider Xandr, Inc. 32 TRUE Standard IAB Formats Approved
Atlas
Facebook, Inc.
Ad Server Advertiser N/A N/A FALSE Standard IAB Formats Approved
Celtra Inc.
Celtra Inc.
Ad Server Advertiser, Vast Provider Celtra, Inc. 315 TRUE Standard IAB Formats, Rich Media - Interscroller Approved
Collective Media
Collective Europe Ltd.
Ad Server Ad Network, Vast Provider Collective Europe Ltd. 179 TRUE Standard IAB Formats Approved
DoubleClick
Google, Inc.
Ad Server, Ad Exchange, Demand Side Platform, Vast Provider Google Advertising Products 755 TRUE Standard IAB Formats Approved
DoubleVerify Inc.
DoubleVerify Inc.
Ad Blocker, Advertising Option Icon, Ad Server Advertiser, Research - Verification DoubleVerify Inc.​ 126 TRUE Standard IAB Formats Approved
Eyewonder Inc.
Sizmek Technologies Inc.
Ad Server Advertiser, Vast Provider Sizmek by Amazon 68 TRUE Standard IAB Formats Approved
Flashtalking
Flashtalking, Inc.
Ad Server Advertiser, Vast Provider Flashtalking, Inc. 78 TRUE Standard IAB Formats, Rich Media - Skins (using Reach PLC template) Approved
Flexitive
Neuranet Inc.
Creative Agency CDN N/A N/A FALSE Standard IAB Formats Approved
FreeWheel
FreeWheel, A Comcast Company
Ad Server Advertiser, Vast Provider Comcast International France SAS 285 TRUE Standard IAB Formats Approved
Inskin Media
Inskin Media Ltd.
Ad Server Ad Network Inskin Media LTD 150 TRUE Standard IAB Formats Approved
Integral Ad Science
Integral Ad Science, Inc
Ad Blocker, Research - Analytics, Research - Verification, Vast Provider Integral Ad Science, Inc. 278 TRUE Standard IAB Formats Approved
IVO
IVO Media Ltd
Ad Server Advertiser IVO Media Ltd 872 TRUE Standard IAB Formats, Rich Media - Interscroller, Skins Approved
Just Premium
Justpremium BV
Ad Server Ad Network Justpremium BV 62 TRUE Standard IAB Formats Approved
LocalStars
Localstars Limited
Creative Agency CDN N/A N/A FALSE Standard IAB Formats Approved
Mantis Intelligence
Reach PLC.
Research - Analytics N/A N/A FALSE Standard IAB Formats Approved
Moat Inc.
Oracle Data Cloud
Research - Analytics Oracle Data Cloud - Moat 772 TRUE Standard IAB Formats Approved
OpenX
OpenX
Ad Server Advertiser, Ad Exchange, Vast Provider OpenX 69 TRUE Standard IAB Formats Approved
Pictela - ONE by AOL: Creative
Verizon Media EMEA Ltd
Ad Server Advertiser Verizon Media EMEA Limited 25 TRUE Standard IAB Formats Approved
PLAYGROUND XYZ
PLAYGROUND XYZ Australia Pty Ltd
Ad Server Ad Network PLAYGROUND XYZ EMEA LTD 490 TRUE Standard IAB Formats Approved
Rockabox Media Ltd
Rockabox Media Ltd
Ad Server Advertiser Rockabox Media Ltd t/a Scoota 308 TRUE Standard IAB Formats, Rich Media - Interscroller, Skins, lightbox Approved
Rocket Fuel Inc.
Sizmek Technologies Inc.
Ad Server Advertiser, Vast Provider Sizmek by Amazon 68 TRUE Standard IAB Formats Approved
Sizmek
Sizmek Technologies Inc.
Ad Server Advertiser, Vast Provider Sizmek by Amazon 68 TRUE Standard IAB Formats Approved
Smart Adserver
Smart Adserver
Ad Server Advertiser Smart Adserver 45 TRUE Standard IAB Formats Approved
Sovrn
Sovrn Holdings, Inc.
Ad Server Advertiser, Ad Exchange Sovrn Holdings Inc 13 TRUE Standard IAB Formats Approved
Sublime Skinz
Sublime Skinz
Creative Agency CDN Sublime 114 TRUE Standard IAB Formats Approved
Teads
Teads SA
Ad Server Advertiser, Ad Exchange, Vast Provider Teads 132 TRUE Standard IAB Formats, Video Outstream, Rich Media - Interscroller (Inread) Approved

 

Note: Re-certification is required in the event an approved vendor, format or tags changes or malfunctions, this is subject the standard turnaround time of 5 working days. We reserve the right to refuse tags and vendors at our discretion and without notice.

Third Party Ad Delivery Requirements:

  • File Requests - Ads should not exceed 15 file requests during initial file load and host-initiated sub-load.
  • HTTP's Secure - All third party Creatives and associated technologies must be HTTPs compliant.
  • SafeFrames - DFP serves HTML5 bundles in SafeFrame iFrames. This is not optional.
  • Maximum weight for third party creative tags is 200KB

Exceptions outside of the above recommendations would have to be discussed and agreed on a case by case basis

Third Party Ad Submission Requirements:

  • New Vendors and Formats - All unapproved vendors and formats are required to complete a vendor certification form and are subject to the standard testing, typical turnaround time of 5 working days. Please click here to submit your new vendor certification form.

  • Approved Tag Submission – Please submit all approved third party tags to your Campaign Manager for testing and review.

All page requests will be via HTTPS. Any ad or creative making requests for tracking pixels, impression tracking, creative assets, or data must default to HTTPS (SSL).

 

Ad Specs - Reach PLC © 2021