A brand-centric format that performs well when placed in a premium position on the page, These can contain flat imagery or rich media to deliver eye catching results.

 

TECHNICAL SPECIFICATIONS:

STANDARD BILLBOARD 970X250

Initial dimensions (Pixel density 72 dpi) 970 x 250 (WxH)
Max load 60KB
Format JPEG/GIF/PNG/ HTML5 / 3rd Party tags
Looping limit No
Platform Desktop

 

RICH MEDIA BILLBOARD 970X250

Initial dimensions (WxH) 970 x 250
Max initial load 60KB
Format 3rd party tags/HTML5
Subsequent polite/lazy load 100KB (guideline only)
Max animation length 15s
Max frame rate 25 fps
Recommended frame rate 15 fps
Platform Desktop

 

EXPANDABLE BILLBOARD 970X250

Initial dimensions (WxH) 970 x 250
Max expandable (WxH) 970 x 500
Direction of expansion Down
Max initial load 40KB
Max subsequent polite load 100KB
Max user initiated streaming load for creative files 2.2MB
Subsequent max user initiated streaming file size Unlimited for streaming video
Max animation length 15s
Max frame rate 25 fps
Recommended frame rate 15 fps
Audio initiation User initiated click to unmute/mute. Default state muted.
Max CPU utilisation (burstable < 2s) 25% (50%)
Expansion
Must be user initiated, ie. click to expand

 

 

Ad Specs - Reach PLC © 2018